Access leads

Last reviewed on March 4, 2026

In this Guide

Pro partners receive warm, qualified leads from Automattic. These leads are prospects who contacted us looking to be matched with a partner agency.

In this guide, you will learn how to become eligible for leads and how they are delivered.

To receive leads, you must:

  1. Reach Pro partner status. For details on progressing through partner tiers, see Progress through our partner tiers with influenced Automattic revenue.
  2. Receive approval from your partner manager.

During onboarding, your partner manager discusses the types of projects you prefer. Leads are then distributed based on your preferences and in a way that ensures even distribution among partners.

Was this guide helpful for you?

Not quite what you were looking for? Contact Us